Throughout my short time on this Earth, I have been blessed to experience many things—from failures to successes, health issues to near-death experiences, being bullied to becoming a mentor, and everything in between. I have also been very fortunate to have met some truly amazing people in my life, with experiences both positive and negative, that have shaped my perspective. I find inspiration in even the darkest corners and strive to motivate the people I interact with daily.
Speaker & Program Developer
I have had the opportunity to witness numerous speakers present their passion. I am often left with more questions and concerns than feeling informed or empowered. Below are some of the more common mistakes made when identifying and selecting a speaker to address your audience.
The best speaker for you will not always be the most expensive/well known speaker. Ask yourself “what is the expectation/needs of my audience?” Focus on the experience of the speaker rather than cost. More isn’t always better!
Be careful not to select someone who does not have personal experience in the topic being discussed. Reading a few books or articles does not make someone qualified to present on the topic. The market is inundated with “motivational speakers” who lack the personal experiences and insights to adequately connect with an audience.
You can recognize egocentric speakers by their need to squeeze their story in, regardless of whether it will help you achieve the objectives of the event. A good keynote speaker thinks of the people in the audience first and leaves a lasting, positive impression on them. Audience-centeredness is key!
Speakers who promote wearing jeans and t-shirts as the new norm in the professional world send the wrong message. Extensive research (Inc., Business Insider, Forbes, etc.) shows professional clothing boosts confidence, self-empowerment, increases abstract thinking, and feelings of competence and intelligence.
Speakers often do a great job delivering a message and the audience is hooked and ready to change their lives. But how? If there is no practical, applicable plan of action following a presentation then it was all a waste and the audience will seek answers from the next speaker or source.